Persuasive visual communication aims to convince, entice or direct the viewer for commercial, political or social ends. It relies on the viewer to make their own decisions about what they have seen and how they interpret it. Persuasive communication can go both ways, it can be good for changing a persons mind about something they do, use, eat or believe in or it can be used to teach about new or bad ways of thinking, that are the opposite.
http://adsoftheworld.com/media/outdoor/subway_subliminal- accessed 28th December 2016
Delivering information through communication is everywhere. From road signs, shop signs, book covers, magazines, maps, leaflets. It is presented in ways that make people understand. The use of illustrations around the subject are usually present and give the viewer more to go off through thought and imagination.
http://www.huffingtonpost.com/2013/03/15/pieces-of-light-cover-_n_2883332.html– Accessed 15th December 2016
http://designyoutrust.com/2011/06/the-festival-of-britain-1951/– accessed 12th December 2016
http://galleryhip.com/instruction-manual-example.html– Accessed 28th December 2016
Alternative messages and ways of communication especially over the past few years has had a resurgence. The popularity of DIY culture and their communities give voices to movements and protests quickly and easily. They evoke feelings that can be related to and that people want to be a part of. The involvement, the making, the seeing and the distributing is all important and is used widely.
https://libcom.org/library/communist-bulletin-issue-07-october-1984-accessed 20th December 2016
https://scottishpoliticalarchive.wordpress.com/2011/04/01/snp-against-the-poll-tax-meeting-1989/– accessed 13th December 2016
http://www.npr.org/sections/therecord/2011/09/20/140640502/revolution-girl-style-20-years-later- Accessed 1st January 2017
All websites and links accessed 12th December- 1st January 2017 consecutively.